How to Attract Quality Hires During the Truck Driver Shortage

It’s no secret to anyone in transportation that the industry faces a severe truck driver shortage. Reports have found that Canada is short around 25,000 truck drivers while the U.S. reports a shocking lack of around 60,000 drivers. Drivers are a vital part of North America’s supply chain, but finding quality candidates is hard despite many job openings. Trucking companies are in a heated competition to woo new drivers away from their competitors these days. According to our hiring experts at Nova Driver Services, here are some ways you can attract quality new hires despite the truck driver shortage!

 

Competitive Wage

Money is the top factor people consider when it comes to selecting a job. While most people would love to do something they’re passionate about, we all have bills to pay! If you want to stand out from other trucking companies hiring, you’ll have to offer competitive wages. Trucking is a demanding job, so you’ll have to make it worth any new hires’ time.

 

Quality Benefits

Don’t stop just at wages. Candidates these days are always looking at benefits packages when determining which company to go with. What sort of bonus, sick days, vacation days, and other perks do you offer? If you can’t compete on salary with other trucking companies, benefits are one area you can try to woo quality drivers with.

 

Flexibility & Balance

The pandemic highlighted many problems in the current working world, with a big one being work-life balance. The Great Resignation Canada and the U.S. have been feeling is in part due to a lack of balance and flexibility. While truck driving demands chunks of time, companies that encourage world-life balance and offer flexibility for routes and schedules will attract more workers than those that stand by the rigid, old way of operating.

 

Company Culture

A huge reason behind the truck driver shortage is that drivers felt like they weren’t respected. Drivers are a vital part of the global supply chain and integral to keeping Canada running during the pandemic, and they deserve respect and quality working conditions. If your company culture reflects this, you’ll attract quality drivers.

 

Training & Growth

One solution to a lack of quality drivers is to train them yourself! Another aspect of the driver shortage is that many commercial drivers are nearing retirement age. Appeal to young workers by offering them support in training and certification and clear growth paths once they’re hired. A big appeal to trucking is the long-term career opportunities. Young drivers are more likely to commit to this career if they feel supported and like they have a real future ahead of them.

 

Are you looking to hire quality drivers? Contact us today! Nova Driver Services is one of the top truck driver recruitment agencies in the GTA, and we’d be happy to help fill open positions in your company.

 

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