One thing employers often forget when hiring is that it’s a two-way street. Candidates are evaluating your business just as much as you are screening them. When writing job postings and company descriptions, it’s essential to be aware of red flag phrases that can turn off potential candidates or create false expectations about the company culture. Certain phrases have become so popular with toxic workplaces that when job seekers see them in postings, they’re an immediate turn-off. Here are some red flag phrases that companies should never use.
“We’re a family”
While it may seem like a positive way to describe a close-knit team, using this phrase can create unrealistic expectations and lead to a lack of boundaries between work and personal life. It can also be exclusionary to those who don’t feel like they fit into the “family” dynamic. This is one of the most triggering phrases for candidates, and it will send them running for the hills.
“Fast-paced environment”
This phrase can be a euphemism for a stressful work environment with long hours and little work-life balance. While some candidates may thrive in a fast-paced environment, it’s important to be honest about the expectations and potential challenges of the role. If you would accurately describe the industry or role as fast-paced, it’s better to qualify that than use this term.
“Self-starter”
While hiring motivated and independent employees is important, this phrase can be a red flag for a company that lacks support or training for new hires. It can also signal that the company values individualism over teamwork. This phrase can also signal to candidates that they’re expected to take on a lot of work without adequate compensation.
“Work hard, play hard”
This phrase can be a red flag for a company that prioritizes long hours and high pressure over work-life balance. It can also create an expectation that employees must socialize outside of work to be successful in their roles. Some employees prefer to keep their work and personal life separate and may have valid reasons for not wanting to create close relationships with their co-workers.
“Rockstar/ninja/guru”
Using overly trendy or hyperbolic language to describe job titles or roles can be off-putting to potential candidates and signal that the company values style over substance. These terms were heavily used during the height of start-ups, and unfortunately, many people quickly realized that these were empty terms that hyped-up underappreciated positions.
Companies should strive to be transparent and authentic in their job postings and descriptions. By avoiding red flag phrases and focusing on the specific skills and values required for the role, employers can attract qualified candidates who are a good fit for the company culture and job expectations. If you need help with the hiring process and finding the best candidates for the job, contact Nova Staffing today.